Monday, 21 November 2011

Influences for our ancillary task

One of our main influences for our magazine advert and our digi-pak was our actual music video. We wanted to take elements from it and to include these ideas to go forth towards our ancillary tasks . As a group we took the idea of a religious symbol ( cross necklace)  and did some research for religious elements in hip-hop/ rap  genre. The magazine (Vibe) itself follows a niche market to the genre of hip-hop/rap so it was good to take some research on how each of their rap stars are portrayed on their cover.


As you can see, here is rap legend Eminem.The mise en scene for this particular advert includes a religious symbol ( a cross necklace) we also took the element of his defensive posture , so we were thinking of having Nia with her hands together, shoulders forward this could be interpreted by the niche audience in many ways, for our digi-pak and magazine advert this could make her seem like she's praying or she's trying to look threatening. 



On the front of this cover 'Vibe' is the artist T.I. as a group we like his hand gesture and the contrast of the image ( this gave us a few ideas to experiment on photoshop with light and dark areas). The gesture with his hands linked in with the praying/ threatening concept , so we wanted to include the cross necklace dangling from Nia's hands to represent her wanting help because she suffers in the music video. 



For our digi-pak we wanted to do a template of 6 so we could include different images and traits from our music video, 6 is common for a digi pak and most rap artists have 6 so we followed the conventions and didn't contradict them




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